Job Description
Our Client
Our client is a newly established institution within the education sector in the UAE, focused on delivering high-quality, globally aligned business education. As part of its launch phase, the organization is building a strong leadership team to drive market positioning, student acquisition, and brand credibility across the region.
Your Role
As a key leadership hire, the role will shape and lead the institution’s marketing, sales, and communications strategy to support its long-term growth and market positioning. It combines brand building, demand generation, and student recruitment under one unified leadership mandate.
You will be responsible for creating a compelling market presence, developing multi-channel marketing strategies, and establishing a structured enrollment funnel that drives conversion from prospective students to admissions. In parallel, you will oversee all external and internal communications to ensure consistent messaging and strong stakeholder engagement.
This is a hands-on leadership role suited for someone who can seamlessly transition between strategy development and execution in a fast-paced, pre-launch environment.
Must-Have
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline; postgraduate qualification is advantageous
- Minimum of 8–10 years of experience across marketing, communications, and/or commercial roles, with a proven track record in a leadership capacity
- Demonstrated success in building brand presence and driving customer acquisition, enrollment growth, or revenue pipelines
- Prior exposure to education, EdTech, or service-led industries is highly preferred
- Strong understanding of the UAE and GCC market dynamics
- Solid experience in digital marketing ecosystems, including performance marketing, CRM systems, and analytics tools
- Proven ability to design and manage end-to-end sales or enrollment funnels
- Strong leadership and stakeholder management capabilities
- Excellent communication skills in English; Arabic language skills are a plus
- Comfortable working in a high-growth, evolving environment with a high degree of ambiguity
Next Steps
Upload your resume via our ATS platform and ensure all form details are complete. Shortlisted candidates will be contacted within 5-7 working days for a more detailed discussion about the role. Please note, due to high application volumes, we will only respond to shortlisted profiles.