Consumer goods experience is an absolute must have in the GCC markets. Saudi being your key area of experience.
Should have exposure in areas of Brand Development and currently be in the brand building / Brand strategy arena.
You must have experience in defining, creating and executing an integrated brand strategy across different countries.
identified business development opportunities and worked with cross functional teams to deliver on the same.
Exposure to developed and emerging markets is highly preferred .
Definitely a blue blood marketeer role with a driving passion for creating and execution in diverse geographies.
An exciting role with a top notch FMCG in Saudi who are looking for a passionate seasoned marketeer. Working on iconic brands you would work on developing and executing brand growth strategies locally and across multiple geographies, 360 Brand Communications, Strategic and operational marketing, Innovation & New Product Development. Ability to influence the global teams on the category strategy based on market insights and needs is essential. Development of the overall Brand and Marketing strategies to achieve set Brand Health and Market Share targets. Manage overall Marketing Budget and continuously realign marketing investments and improve efficiencies, Conduct consumer research and generate market intelligence to inform product and communication development. Leadership of local marketing/commercial teams to deliver results, and complex, matrix based multi cultural teams in global marketing operation to align teams on compelling vision and strategy. Your resumes should reflect …..positive impacts in Business growth , Strategic brand positioning & strategy / Brand Building, P&L management , innovative NPD , entry into new markets etc.
You would be responsible for developing and executing the marketing strategy, build ,enhance the brand equity. Identify key growth drivers in the GCC markets. Devising and implementing category plans with the help of your team you would be responsible for ensuring the that the plans are grounded in market dynamics.
It requires someone who will have the driving passion and the creative input to capitalize on different markets, consumer preferences and buying power.
Now for the experience and skills required to make it for the shortlist…
An internationally well known organization in the consumer goods space.